Timeless Prestige in Every Tick
If you visit New Bond Street on a weekday, you’ll notice a change in atmosphere as you step inside IWC Schaffhausen’s Mayfair flagship. While shoppers outside browse fashion houses and jewellers, inside, the focus is on engineering. Watches are displayed like precision instruments, not just...
Baume & Mercier holds a unique spot for British buyers who shop for diamonds in Hatton Garden and browse watches in Mayfair. This historic Swiss brand, part of Richemont, is known for its subtle approach and accessible pricing. Unlike the big names that get all...
In the 1970s, luxury watchmaking faced an existential threat. The quartz crisis swept across Switzerland as inexpensive battery-powered watches from Japan undercut the centuries-old tradition of mechanical craftsmanship. In response, a handful of maisons turned to what seemed a radical solution: stainless steel. The move...
TAG Heuer, the iconic Swiss watch brand, has unveiled its latest masterpiece – the 60th Anniversary Carrera. The Carrera collection has been a symbol of elegance, style, and innovation since its launch in 1963. This year, TAG Heuer is celebrating the diamond jubilee of this...
Did you know that IWC released a new model of the Pilot’s Watch? No, not with this particular release. Unannouncedly, the IWC Pilot’s Watch Mark XX, a not insignificant enhancement over the still-available Mark XVIII, was introduced a few months ago by the Schaffhausen company....
